McAfee Castle Defender

Our challenge: Create an engaging way for McAfee to educate a convention audience that they have a new gamer protection product.

Our insight: What better way to enter the gaming market than with a game?

Our idea: Create a game that helps announce that McAfee has entered the gaming market as well as give the convention audience a fun way to win prizes at the booth.

ServicesStrategy, UX, UI, Content Creation,