McAfee CES Launch

McAfee came to iluminere to help launch one of their biggest product innovations at the 2018 Consumer Electronics Show in Las Vegas. We partnered with the McAfee team to concept, produce, buy and manage a campaign to drive awareness of the NEW Identity Theft Protection product.

ClientMcAfeeServicesStrategy development, creative, production, media buying, website design/development and giveaway management/fulfillmentYear2018TitleMcAfee CES Identity Theft Protection Launch